Positively Certified

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I recently attended the Marine13 conference held in Sydney on April 28th. A pleasant surprise ensued with the bestowing of an honorary Certified Marina Professional (CMP) award presented by Mick Bettsworth, the Chairman of the GMI ( Global Marina Institute ). To become “Certified” I thought I had better check on the background, and any roles and responsibilities that I may have now inherited. The marina industry has long held the CMM or Certified Marina Manager, as the pinnacle of the industry career path where recipients are acknowledged as professionals with practical and business prowess. The CMP is the equivalent for those professionals in the industry that support and supply the products used in marinas.

Those who have read the odd blog of mine will know of my love of music as well and In particular I love great guitars, and guitarists. I am regularly questioned by my family why I need more than one if I can only play one at a time! My favourite Aussie guitarist is Tommy Emmanual AM, an absolute virtuoso, a Maton (Aussie guitar made in Victoria) player, and an all round good bloke. At the last concert I attended he had the audience in his hands from start to finish. He is also a Certified Guitar Player (CGP), and award given to him personally by Chet Atkins in 1999, his childhood hero. The award states ” in recognition of his contribution to the art of fingerpicking “. For Tommy being one of only 4 in the world with a CGP award from Chet one of the leaders of all guitar music, this is a high point in his career. (Listen to some great finger picking from Tommy and Chet )

So when I reflect on a life’s work, on making the world a better place, and providing enjoyment through access to boating, I think a little bit like Tommy. What a wonderful career to do something you love everyday, in an industry surrounded by great people who have become your friends. And when a group of those peers stand up and say you are Certified, I feel happily content. Perhaps on the other hand, they were really telling me I am getting a little crazy……:)

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2012 METS Conference in Amsterdam

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From tomorrow, Tuesday the 13th of November, the METS (Marine Equipment Trade Show) conference will be on until Thursday the 15th at the RAI Complex in Amsterdam. Celebrating its 25th anniversary this year, this event is internationally renowned as the world’s largest exhibition of equipment, material and systems for the international marine leisure industry. It will see over 1,300 exhibitors from over 39 countries and 19,000 professionals from over 96 countries gather to exchange, network and learn from one another during this exceptional event.

It is literally a melting pot for the international marine industry as attendees will be able to make themselves aware of thousands of new and innovative award winning products. A large array of propulsion, navigation, engine management, electronics and hydraulic systems as well as insulation, lighting and safety equipment will readily be on display. More to that it is an excellent platform for innovation and to talk to people behind the product; the people responsible for emerging marine trends.

An expanded SuperYacht Pavilion will be in place as well as the prestigious Dame Awards which recognises the best designs for products at the exhibition and helps raising money for charity. Being a finalist in 2009, Superior will be entering again next year with an exciting new product.

Furthermore, a wide array of workshops and seminars will take place during the three days with topics ranging from hybrid marine propulsion to mitigation of noise problems on boats.

The Superior stand will also have representatives from our China, Middle East and Australian offices answering your questions and assisting you with your enquiries. If you’re visiting METS this year, please come and see us  at booth 828 in Hall 11 in the Australian Pavilion. Preregistration for the event is indeed advisable and can be done here.

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Boat shows or Boat sales?

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The topic for this week’s blog refers to a favourite saying from Mark at Superior whenever we are at a Boatshow. His point is that we are there to do a complete job not just to “show” boats and associated equipment. This means we tell people all about the joys of boating and how families can benefit from this. Once people understand the whole experience, then an opportunity may exist to supply our products. The lesson is to amaze our customers with the service and information first, then things can happen if the value proposition is correct.

This week we are preparing to support a couple of great upcoming shows. The Gold Coast International Marine Expo is on November 2nd to 4th, and Superior is assisting with berthing for the on water display. Superior Jetties will also have a display on land and water with ski docks, pontoons, SUPs and Sunstream Boat Lifts.
The organisers have pulled off a major coup with the Roulettes air display on at the show, so come on out and experience all the marine industry has to offer. It will be entertaining.

The next show we sponsor is the Marine13 conference in Sydney next year from April 28th to 30th, 2013. This promises to be a great event with a complete offering never seen before in Australia. The event will have all of the peak industry organisations joining together for the first time to present one big conference with many sub streams of interest provided. The national marina body MIA will be there as well as BIAA which represents every boating association, as well as the marine safety organisations. As well as great networking and genuine industry information there are also new awards being presented. The Australian Marina Awards have been expanded now to 12 categories and there is now one for marina construction.

Some of the event details have been released now with guest speakers being added.

There are still exhibitor spaces open and this is a real opportunity to cover all the players in one venue.

There are also tours planned for international visitors to attend after the conference such as marinas on Sydney Harbour.

These events are the opportunity to interact with our customers and we look forward to seeing you there.

John

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